NEW: Porsche Design - P'6920 Dashboard

The new generation: Porsche Design P’6620 Dashboard

A titanium chronograph for time and speed

Stuttgart/Grenchen. A new era has dawned for Porsche Design’s classic
Dashboard chronograph series. Ten years after creating the watch inspired from the
dashboard gauges of sports cars, the luxury brand has released the nextgeneration
Porsche Design P’6620 Dashboard. The shape and dial are correspondingly
functional. The dial has grown to 44 millimetres, the case is made entirely of
titanium.


Powerful design
The new look of the Porsche Design P’6620 Dashboard evokes dynamism and clarity.
Like all the products in the luxury brand’s portfolio, this one too was shaped into
a precision instrument by the world-famous Porsche Design Studio in Zell am See
(Austria). With a diameter of 44 millimetres and a height of 14.5 millimetres, this is a
watch that makes itself known on the wrist. The purist dial, the Arabic numerals and
the straightforward hands filled with luminescent material combine to turn the
chronograph into a clear and unmistakable statement. The two elongated push buttons
next to the crown control the start/stop function. The sapphire crystal is nonreflective
and the case is water-resistant to a depth of 100 meters (10 ATM).
The stop function not only captures increments of time, but can also be used in
combination with the tachymeter scale to calculate average speeds of between 60
and 330 km/h. The stop watch movement has to be started and stopped after a
kilometre. The large second hand with a coloured tip will then show the speed. The
hand and the date disc are driven by a reliable automatic ETA Valjoux 7753 movement
at a balance frequency of 28,800 vibrations per minute. The optimised rotor in
the shape of a sports car’s wheel rim ensures that the user’s arm movements keep
winding up the spring barrel. When not worn, the watch has a power reserve of 48
hours.



Modern materials
The case and bracelet of the new P’6620 Dashboard are made entirely of lightweight,
non-allergenic titanium. The material was known in aerospace industry, and
Professor Ferdinand Alexander Porsche, designer and founder of the luxury brand,
became the first to use it in watchmaking in 1980. He recognised its benefits: titanium
is harder than steel, but only half the weight, does not rust and is antimagnetic.
The new chronograph is also available in a deep black colour produced
by shot-blasting titanium and covering it with a layer of black PVD. In fact, the black
watches trend was also a Porsche Design idea. Professor Ferdinand Alexander
Porsche already came up with the world's first-ever all-black watch in 1972.
The new generation of Dashboard chronographs is available in twelve variations.
The P’6620 Dashboard includes models with a white dial, a gold case, or with calf
leather or caoutchouc straps.



The Porsche Design brand
Porsche Design is a luxury brand with a particular focus on technically inspired
products. The brand was founded in 1972 by Professor Ferdinand Alexander Porsche.
The company’s products stand for functional, timeless and purist design, with
convincing technical innovations. The product portfolio includes watches, sunglasses,
luggage, electronic products, a men’s fragrance line as well as sports
apparel and fashion collection. All the brand’s products are designed in the Porsche
Design-Studio in Zell am See (Austria) and sold worldwide in the company’s own
stores, franchise stores, shop-in-shops, high-end department stores and exclusive
specialist retailers.

I always like how Porsche Design is capable of getting straight down to the basics without being too minimalistic. With the Dashboard they have once again succeeded in creating a very contemporary watch that also seems to have no problem standing the test of time. I recently saw one of the models they made together with IWC and it still looked surprisingly modern. Thanks for sharing!

Martin Green
-----------------------
Contributing Writer
Moderator
Revolution Online

i'm following a Compass watch from Porsche Design and IWC, hope that soon will be mine!!



Edited 1 time(s). Last edit at 11/30/2011 03:53AM by jek.