The success of the reverso in the 30s is probably a mix of reliable mechanics, innovative answer to a common problem, and great design.
The success of the tribute suite comes from a fantastic lesson of design keeping just the essencial bits (three brand name is not even on the dial. Who else does this today?
The remaining details and proportions are close to perfection.
It is possible to leave the watch in three drawer to wear something more sporty for the week end, but boy, it is good to be on Monday, again.